Coaching-Driven Performance
Unlocking Team Potential Through Coaching-Driven Performance
At PHM, we believe that great performance starts with great conversations. That’s why we design coaching programmes, tools, and frameworks that empower leaders across the automotive ecosystem, from OEMs and NSCs to franchised dealerships and field-based area (regional) managers. We work with you to unlock the full potential of your teams by enabling your people to coach with confidence – equipping them with the skills, structures, and support to drive sustainable improvements in performance, engagement, and customer experience.
What We Deliver:
Coaching Programme Design
Structured, scalable programmes tailored to your business context — from field operations to retail environments.
Practical Coaching Tools
Conversation guides, performance templates, and feedback frameworks that make coaching consistent, effective, and easy to apply.
Capability Development
We build the core coaching skills that matter — active listening, goal setting, feedback, and performance dialogue — all grounded in real-world automotive scenarios.
Embedding a Coaching Culture
We help you make coaching part of how your business operates — not just a one-off initiative, but a sustainable driver of growth.
Measurable Impact
Our programmes are designed with clear KPIs and feedback loops, so you can track progress, measure outcomes, and continuously improve.
Who We Support:
Area and Regional Managers
We help field teams move beyond compliance and reporting to become trusted partners to their dealer networks by using coaching to influence behaviours, build capability, and drive results.
NSC and OEM Leaders
We work with national and regional leaders to embed coaching into leadership behaviours, aligning people development with strategic goals and cultural transformation.