The world is going mobile.
We have proven expertise in using this dynamic delivery system to improve sales channel performance
At the start of every project, we aim to become experts in our client's new product, service or process.
We believe that the more we know about the subject, the more effective the finished project will be.
We interview Engineers and Designers to gain a full understanding of the product, how it works and its benefits to the customer. From this knowledge gained, we create comprehensive documentation which explains everything we have learnt, in concise, simple language.
Our clients use this documentation to inform a varied range of departments, which adds value to the process.
This firm knowledge base, coupled with proven instructional design and exciting engagement techniques such as scenarios, 3D environments and interactions leads to the creation of effective eLearning tools with high production standards, which can be developed for use in pre-launch, launch and post launch product phases, via various delivery methods (eLearning, mobile, desk based etc).
It is designed to be translated into multiple languages and then 'localised' to make it relevant to market needs.
Our work in mobile is in two main areas:
The first is the development of apps that support a Sales Executive in presenting a product and its benefits in any customer interaction. This can include explanations of complex technologies, accessories and how they look when fitted to a vehicle and comparisons with key competitors.
The second is to deliver information and customer offers specific to the product that the Sales Executive is presenting to the customer, which will enable him to close more sales. This can include quarterly campaign information, details of sales incentives etc. All delivered in real time. Thus increasing his effectiveness and the overall effectiveness of the sales channel itself.
As Innovators, particularly in the use of mobile in enterprise, we will:
Develop a strategy for your move into mobile.
Write the specification.
Build the app/mobile system.
Translate and localise the app to make it relevant to local markets.
Launch and deploy the app.
Manage behavioural change.
Our in-house team, PHM Studios, create film and animation assets to ‘simplify the complicated’.
We work hard to develop concepts that are immersive and engaging, to explain ever evolving vehicle technologies and driver connectivity features in visually simple language.
Interview engineers to understand the technology, how it works and it's customer benefits.
Produce a creative treatment
Produce animatics - to provide a draft animation
Produce the final film/animation asset